Creative Brief - Job Request Form

(For Internal Use Only)

Please use the form below to submit all Marketing Job Requests and complete the creative brief for review and consideration. This form is only for medium- to large-scale projects; quick tasks (i.e. business cards, minor edits, or other small asks that can be completed in just a few minutes) can be directed to the Marketing Team (Neil for Canada, Chloe for the US).

If you have any questions or need further assistance, please reach out to your manager

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Name

Email

Note: Use this section to help us better understand what you're looking for. You can upload an image, file, screenshot, Claude mockup, or any other visual reference that represents your vision. If you've seen something online that's similar to what you have in mind, feel free to share a link as well. Any additional details, examples, or supporting materials that provide context are welcome and will help us better understand your request.

Telephone
+1 (416) 636-1555
Fax
+1 (416) 636-2681
Email
mail@nutriag.com

Headquarters:
172 Belfield Rd.
Toronto, Ontario
M9W 1H1
Canada

Manufacturing Plant:
39 Gail Grove
Toronto, Ontario
M9M 1M5
Canada

NutriAg USA Ltd.
Manufacturing Plant:
4460 N. Biola
Biola, CA
93606
USA

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Chad Mangan

VP, Sales – Canada

Chad Mangan is VP of Sales, Canada at NutriAg. Before joining NutriAg, he dedicated seven years to a role as a Territory Manager at a seed company, covering eastern Ontario. Prior to that, he spent eight years at a major agricultural company, where he served as a Farm Marketing Representative in St Thomas and later as a Grain Marketing Manager in Camrose, Alberta.

In 2004, he graduated from the University of Guelph with a Bachelor of Science, Honours in Agricultural Science. His professional journey is rooted in agriculture, having grown up and worked on a dairy/cash crop farm north of Kingston, Ontario. He currently reside in the same area with his family.

Ari Bloomberg

VP, New Business Development – USA

Ari Bloomberg is VP of New Business Development – USA. He has been with NutriAg for over 14 years and has extensive experience in all aspects of the company from procurement and manufacturing to customer and vendor relations. Ari has taken on the strategic role of developing the markets across the continental U.S.

Ari achieved his bachelors degree from McGill University in Montreal Quebec and his masters degree from McMaster University. Ari has been with NutriAg since fall of 2010.

Dr. Chris Trobacher, Ph.D

VP, Research & Communication

Dr. Chris Trobacher obtained his BSc in Molecular Biology and Genetics, and both an MSc and PhD in Botany with a focus on cell biology and plant physiology, all at the University of Guelph. He also participated in a joint project with the University of Guelph and OMAFRA on post-harvest physiology of apple fruit stored under controlled atmosphere conditions as a Post-doctoral Fellow.

As the VP of Research & Communication at NutriAg Ltd. Chris participates in development and testing of foliar fertilizers, biopesticides, and biofertilizers on a variety of crops. He oversees preliminary product testing, investigates nutrient mobility in crops, how foliar fertilizers alter gene expression and the metabolome, and works with field researchers on trial design and data analysis. Chris also works with dealers and growers from Canada and beyond to educate them on foliar feeding and NutriAg’s products.

Ben Dalgleish

Director of Sales, Eastern Region

Ben Dalgleish is Director of Sales, Eastern Region. He has been in the agricultural business for over 15 years, working in sales, and management roles with Ontario ag retail companies and NutriAg.

Prior to this role Ben spent the past nine years as an Area Manager with NutriAg. Ben has experience developing agronomy solutions for a wide range of crops across North America and grew up working on his family cash crop farm in Southwestern Ontario. He received his BSc (Agr) from the University of Guelph and is an Ontario Certified Crop Advisor.

Dr. Tom Bajorek, Ph.D

Director, Technical Support and Development

Dr. Tom Bajorek is the director of Technical Support and Development and he holds a PhD. in chemistry from McMaster University. Dr. Bajorek leads our NutriLab analytics department, and provides exemplary technical guidance to our entire team.

His expertise in IT allows for seamless integration of our reports and analysis for department-wide online access. As an accomplished research and development chemist, Tom has been widely published in scientific journals.

Dr. Mike Horvath, Ph.D

Director, Research & Development

Dr. Mike Horvath is the Director of Research & Development at NutriAg and has been with the company for nearly five years. With 20 years of experience in specialty chemicals research and scale-up, he focuses on delivering innovative technologies and products for our customers. Leading the chemistry R&D team in our state-of-the-art research laboratory, Mike takes great pride in developing solutions that drive real-world success, helping customers achieve a strong return on investment through improved crop yield and quality.

He earned his PhD in Organometallic Chemistry from the University of Toronto and completed a two-year ICI Postdoctoral Fellowship at Monash University in Melbourne, Australia.

Dr. Kelly Tanaka, Ph.D

Chief Scientific Officer

Dr. Kelly Tanaka is the Chief Scientific Officer who leads NutriAg’s exceptional team of researchers. Kelly is responsible for the Company’s product portfolio from concept to field validation for new products focused on agricultural unmet needs and sustainable farming practices.

He is coauthor or inventor on several peer reviewed scientific articles or patents and passionate about creating new solutions for growers around the globe. Kelly joined the NutriAg team in August 2009 after spending 7 years in the biotech sector honing his synthetic and product development skills.

Kelly holds a PhD in carbohydrate chemistry from Simon Fraser University.

Michelle Dyment

Director of Sales, Atlantic Canada

Michelle Dyment is the Director of Atlantic Canada at NutriAg and has been with the company since 2014. She started as the researcher for Atlantic Canada, for three growing seasons, before transitioning into sales. Prior to joining NutriAg, Michelle spent five years conducting field research for both a soybean and potato company.

In 2012, Michelle graduated from the Nova Scotia Agricultural College with a Bachelor of Science, Honours in Agricultural Science, majoring in plant science and minoring in pest management. She is a professional agrologist (P.Ag.), holds the Certified Crop Advisor (CCA) designation, and is a certified nutrient management planner. Michelle’s passion for agriculture stems from growing up and being actively involved on her family’s potato and cash crop farm. She currently resides on Prince Edward Island.

Jack Krause

Technical Consultant

Jack Krause is a Technical Consultant at NutriAg USA. Outstanding in plant nutrition and plant physiology, he has concentrated much of his experience in crops grown in California and the US West Coast, including tree nuts, tree fruit and row crops. He coordinates and oversees US research and technical development, is directly involved in sales and market support, and has responsibilities in international development.

Jack has an ability to interpret scientific data and literature into easily understood information and concepts that stimulate interest in even the less science oriented. His well-rounded knowledge makes him an invaluable resource to our business partners, crop advisors and growers.

Lucia Ko

VP, Internal Audit & Costing

Lucia Ko is the VP of Internal Audit & Costing. She provides leadership and effective inventory auditing and analysis for strategic product costing and pricing to meet company goals. Lucia has been working with the company since 2001. She has extensive background and experience in finance and supply chain management. She works with multiple departments utilizing expert knowledge to evaluate the internal operational processes and practices to add value and improve the organization’s risk management, control and governance processes.

She believes that the importance of sharing the company’s values and beliefs in a positive corporate culture with continuance improvement on process management can lead the Company on the success trajectory.

Derek Williams

VP, Manufacturing

Derek Williams ensures efficient manufacturing across NutriAg’s entire product line. Derek continues to reinforce the highest standards of environmental safety in NutriAg’s manufacturing process. He also ensures that all products are produced in the most cost effective manner.

Derek supervises and manages all three of NutriAg’s manufacturing plants, two in Canada, and one in the USA. He is dedicated to increasing both productivity and quality in all of NutriAg’s production plants, without ever compromising on safety.

Daniel Cagan

VP, Logistics and Inventory Planning

Daniel Cagan is the VP of Logistics and Inventory Planning. He has extensive knowledge and experience in import and export business, operations management, warehouse operations, transportation regulations, and distribution.

Daniel leads a team of highly skilled professionals, synergistically working with other departments in meeting and exceeding our customer’s demands and expectations by delivering our products in the most cost effective, efficient, safe and timely approach. Daniel and his team are driven in bringing to our customers the best NutriAg experience!

Sebastian Margarit

Director of Agronomy

Dr. Sebastian Margarit is the VP Informatics and Agronomy at NutriAg and is the progenitor of NutriAnalytics. He is involved in developing the methods and goals for our field trials and is critical in program development worldwide. Sebastian has worked in the Ag industry for over a decade and has specialized in modelling soil and tissue data as they relate to grower relevant yield and quality outcomes. He is currently developing the use of modern artificial intelligence modelling methods to interpret the plant and soil ionome.

He is a passionate apple farmer and is obsessed with exploring the role of secondary and micronutrients in improving yield and quality outcomes for farmers.

Andy Schenk

Andy Schenk is our National Sales and Strategic Account Manager. He has been in the specialty fertilizer business for over thirty years, working in sales, marketing, and management roles with large multi-national fertilizer companies.

Prior to this role Andy spent the past five years as an Area Manager with NutriAg. Andy has experience developing new markets in many countries, including all of North America, LATAM, Australia and Southern Asia. He received his BS Horticulture from Oregon State University and is a certified trainer of DiSC and Situational Leadership II.”

NutriAg Contest Official Rules

“NutriAg Boost your Crop Contest” sponsored by “NutriAg” and administered by “NutriAg.” This document constitutes the official rules of the Contest (“The Rules”) and the Rules exclusively govern all aspects of the Contest Entry. Entry of a participant in this Contest constitutes that participant’s irrevocable acceptance of and agreement to be bound by all Rules of the Contest.

Timing of the Contest: The contest begins on Monday, July 6, 2021 at 8:00 am EST and ends on Friday, August 14, 2021 at 5:00 pm EST. NutriAg reserves the right, in its sole discretion, to adjust any of the dates, timeframes and/or other mechanics stipulated in these Rules, to the extent deemed necessary by NutriAg, for purposes of verifying compliance by an Eligible Participant (as defined below) or other information with these Rules, or as a result of any problems, or in light of any other circumstances which, in the opinion of NutriAg, in its sole and absolute discretion, affect the proper administration of the Contest as contemplated in these Rules, or for any other reason.

Eligibility to Enter: Contest is open to legal residents of Canada and the USA who have reached the age of majority in their respective province, territory or state of residence at the time of entry and are recognized by NutriAg as a grower, dealer and/or agronomist. Employees or contractors of NutriAg and immediate family members of, and any persons domiciled with any such employees or contractors, are not eligible to enter.

Any Litigation respecting the conduct or organization of a publicity contest may be submitted to Régie de acools, des course et des jeux for a ruling. Any litigation respecting the awarding of a prize may be submitted to the board only for the purposes of helping the parties reach a settlement.

How to Enter: No purchase of NutriAg products is necessary to enter the Contest. A purchase of NutriAg products will not increase an Eligible Participant’s chances of winning. Chances of winning cannot be determined by NutriAg prior to the end of the contest period and will be dependent on the number of Eligible Participants in the Contest and the number of Entries received.

During the Contest Period, Eligible Participants may enter the contest by:

Filling out the submission form on either nutriag.com/boostyourcrop, to be eligible to win a grand prize valued at $3000 CDN including NutriAg product.

Retweeting / Sharing any of the NutriAg tweets / social media content or Following NutriAg on Twitter, Facebook or Linked In (if they don’t already follow NutriAg), throughout the during of the Contest Period will enter you into a draw for NutriAg promotional merchandise.

Twitter, Facebook or Linked In are in no way associated with this giveaway. If applicable, social media posts (such as but not limited to tweets and Facebook posts) must be PUBLIC to be eligible. A reply to the winning email is required within 48 hours before a new winner is chosen. The winner’s entries will be verified. By participating, entrants agree to be bound by these Official Rules and the decision of the Sponsor and Administrator. Void where prohibited by law. NutriAg shall have the right to disqualify any Eligible Participant if NutriAg, at its sole discretion, considers the participants to have or have attempted to have violated the Rules or otherwise acted in a disruptive or abusive manner. Entries that are incomplete, illegible, irregular, inaccurate, misdirected, falsified, altered, tampered with, or lost or delayed shall be void. Any violation or attempted violation of any applicable laws, regulations, guidelines, industry standards and/or community standards shall result in immediate disqualification from the Contest.

Prize: Subject to these rules.

The Grand Prize consists of an assortment of products and NutriAg products worth $3000 Canadian dollars, to be claimed before August 31, 2021.

There is one (1) such Grand Prize to be won during this contest and

One (1) eligible participant will be awarded the Grand Prize during this contest.

NutriAg reserves the right to substitute products with like value alternatives.

Up to one Hundred (100) additional prizes worth $25 Canadian dollars each, will be drawn from participants who either Follow NutriAg (if the participant does not already follow NutriAg) or share NutriAg content on Twitter, Facebook or Linked In during the Contest Period

Both the Grand Prize and the Additional Prizes must be accepted as awarded and cannot be substituted, sold, transferred assigned or redeemed for cash. Notwithstanding the preceding sentence, NutriAg reserves the sole and unfettered right, without any liability, to allow for a transfer of both the Grand Prize and Additional Prizes from a Winner.

The Prize will be:

Delivered to the winner by NutriAg (at NutriAg’s expense) at the location specified by the winner in writing provided that such location is in Canada or the United States.

The Winner shall pick up the prize at the location specified by NutriAg or picked up by the winner as described above will be determined by NutriAg and communicated to the Winner at the time the winner is selected.

Without limiting anything contained in these Rules, the Winner agrees to comply with the following conditions at all times with respect to the Prize:

All ownership of the Prize rests with the Winner once the Winner has claimed the Prize from the specified location;

Grand Prize Winner Selection: A random draw to select a Winner from the total number of Eligible Participant Entries duly received by NutriAg during the Contest period will be conducted on Friday, August 14 at 4:00 pm EST in Toronto, Ontario.

Weekly Prize Winner: A random draw to select a Winner from the total number of Eligible Participant Entries duly received by NutriAg during the Contest period will be conducted every Friday, for the duration of the contest at 4:00 pm EST in Toronto, Ontario.

(the winner shall hereinafter be referred to as the “Selected Entrant.”)

The selected entrant shall be notified by telephone, email or regular mail or via Twitter within ten (10) business days of the draw and must respond to the contact person and number identified in the notification within two (2) business days of the notification. If the selected Entrant does not respond to the notification and otherwise comply with all other Rules, the Selected Entrant will not be declared a Winner nor receive the Prize and NutriAg shall draw for another Selected Entrant. If after three (3) such attempts an alternative Selected Entrant is not found, NutriAg reserves the right to donate the Prize to a registered charity of its choice or to not award the prize.

Winner’s Agreement: Before the Selected Entrant can be declared a winner and receive the Prize (the “Winner”), the Selected Entrant must do all of the following:

Sign an agreement and release (the “Agreement”) with NutriAg:

Confirming the Selected Entrant’s compliance with and acceptance of the Rules;

Granting and consenting, without any further compensation, to the use by NutriAg and its agents of the Selected Entrant’s name, social media user name/handle, likeness, photograph, video, place of residence, voice and expressions for Contest administration and advertising and promotional purposes anywhere in the world and in any medium, but not limited to the internet and social media platforms, as and in relation to being the Contest Winner; and

For residents of Canada: correctly answer, without mechanical aid or assistance, a mathematical skill-testing question to be administered by mail and/or telephone by a NutriAg representative.

Disputes: A participant, by submitting any entry for this Contest (whether such participant is an Eligible Participant or is disqualified) agrees that: any and all disputes, claims and causes of action arising out of or connected with this Contest shall be resolved individually, without resort to any form of class action; any and all claims, judgments and awards shall be limited to direct out-of-pocket costs incurred, including costs associated with entering this Contest but in no event lawyers’ fees; and all rights to claim punitive, incidental and consequential damages, multiple damages and any other damages, other than out-of-pocket expenses, are herby irrevocably waived. Some jurisdictions do not allow the limitation or exclusion of liability for incidental or consequential damages, so the above may not apply to all such participants.

Contact information for NutriAg can be found in the contest text via website links. Retail value of prizes is listed in the contest text.

Images included in the giveaway post may not depict the exact prize and are for illustrative purposes only.

Please contact terryk@nutriag.com for any questions.

NutriAg Ltd.

62 Arrow Road, North York, ON M9M 2L8

(416) 636-1555

mail@nutriag.com

Nutriag Nutfill Promotion

BluLogic Label

Nutriag Triple Play Promotion

International

Chris Trobacher

Dr. Chris Trobacher is the Director of Research and Communication; he oversees the ambitious research program at NutriAg that guides the development of new products and validates our existing technologies. Chris also heads NutriAg Academy, our advanced learning platform that draws from the expertise and experience of our scientists and agronomists to educate customers on the science behind our first-class technologies in addition to a variety of agronomic topics.

Chris is a certified agronomist and holds a PhD in Botany, with a focus on cell and molecular biology, from the University of Guelph.

Antony Hand

Chief Commercial Officer

Antony has a wealth of experience, he has managed businesses in the Specialty Agriculture and Turf and Ornamental markets, as well as in industries from Food and Human Nutrition, to Nutraceuticals and Water Treatment. His previous roles included President, Sales, Marketing, Regulatory and R&D, in large multi-national to smaller family run businesses.

Antony brings a breadth of experience to NutriAg’s commercial operations to help drive the growth of our unique performance-based product ranges and continue to develop and commercialize the extensive R&D work that NutriAg is so proud of, all with the focus on maximizing the success of our customers.

Terry Kukle

Vice President Marketing

Terry Kukle is the VP of Marketing who is focused on developing and implementing NutriAg’s cohesive growth strategy. Terry has been in the Marketing, Advertising and the M&A space for well over 20 years, which has given him vast experience in a wide variety of industries.

Terry has worked with both start-ups and large publicly traded companies and has sat on the board of directors for many companies and associations. His career has primarily focused on innovation, technology and media which will bring an exciting, fresh perspective to NutriAg.

Aric Azbel

Chief Financial Officer

Aric Azbel is a meticulous and analytical chartered accountant with over two decades of experience in strategic financial planning, corporate finance and accounting. Along with his excellent team, Aric oversees NutriAg’s financial objectives and provides vital, well informed financial direction.

He believes that his guidance and financial leadership achieve growth and financial integrity. Aric has worked with fast growing small to medium sized manufacturing organizations for over 25 years, creating and managing financial and operational infrastructure to facilitate ongoing rapid business growth.

He is a certified Chartered Accountant and a Certified Public Accountant.

Martin Bloomberg

President and CEO

NutriAg’s president Martin Bloomberg has more than three decades of business strategy and agricultural science experience. A multi-talented registered agrologist, he is involved in all aspects of the company and remains committed to creating a company with the most cutting edge plant nutrient based technologies.

Martin is also the named inventor of several local and international patents. He has published several articles in various international journals. He combines a passion for research and development with a love of agriculture and and a keen interest in marketing and commerce. With exemplary dedication, and influential commitment, Martin inspires his NutriAg teams to be the innovative market leaders in the industry.

Nutriag Academy Online Certification

Get Compatibility Support

Rob Field

Rob Field is the Director of Sales at NutriAg. He has vast experience in business management as well as sales and marketing. Rob was the founding President of Plant Science Inc., which specialized in the development of new technologies for the turf industry. He developed a branding strategy for a line of fertilizer products that continue to be marketed across the world today. In his other roles, Rob managed a business that marketed Agricultural plant protection products to distributors across Canada.

Rob aligns well with the core values at NutriAg, including the desire to develop new technologies through research and development projects. He leads a team of area managers focused on the economics of modern farming and the need produce high quality food through proven cost-effective solutions.

NutriAg and Pharmgrade
are now part of HGS BioScience!

Together, we’re building a fully integrated biologicals platform.

→ Read the Latest Press Release ←

Biologicals are growing rapidly, yet the market remains fragmented and complex. By bringing together HGS, Earthgreen, NutriAg, and Pharmgrade, we are building something different: a single, fully integrated platform with the ability to stack and blend technologies to deliver real, measurable ROI for growers.

With these four acquisitions,
HGS BioScience brings customers many benefits:

HGS is a leading producer with more than 100 years of combined expertise across all four biostimulant segments: humates, bionutritionals, plant extracts, and microbials. With dedicated R&D facilities in Toronto, Canada, and Sardis, Mississippi, HGS designs, formulates, and rigorously tests biostimulant solutions across all key categories. Most importantly, HGS uniquely integrates and stacks these technologies to deliver multiple biological "modes of action", driving stronger, more reliable, and more consistent results.

Technology

With 11 manufacturing facilities and two mines strategically located across the United States and Canada, all HGS products are proudly produced in North America, ensuring quality, reliability, and supply consistency.

Manufacturing

HGS produces high-quality liquid formulations as well as low-use-rate powders, allowing these technologies to be easily tank-mixed with any formulation, including liquids, granules, or powders.

Easy to Apply

In addition to a robust North American manufacturing footprint, HGS markets its products in more than 40 countries worldwide.

Access to Products

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